Economic Impact

Circuit of The Americas and Austin360 Amphitheater are more than just a home for unique and exhilarating experiences. They have also become a major economic driver in Central Texas.

Since its announcement in 2010, Circuit of The Americas has had a cumulative economic impact of $2.8 billion on the Austin metropolitan area, an average of nearly $700 million per year.

From October 2013 to September 2014, the Circuit brought in almost $900 million to the Austin metropolitan area — $731 million for events and $166 million attributed to COTA operations.

During that time, Circuit of The Americas hosted six motorsports and other major sporting events, 18 concerts and 110 track rentals and other events.

More than 1 million people from all over the world and from all 50 states attend COTA events each year. The Circuit's signature event, the FORMULA 1 UNITED STATES GRAND PRIX, has had a cumulative attendance of more than 230,000 people each year for the past three years.

Circuit of The Americas' economic impact by the numbers:

  • $2.8 billion: COTA's cumulative economic impact on the Austin metro area.
  • $731 million: Economic impact of all events held from October 2013 to September 2014.
  • $597 million: Economic impact on the Austin metropolitan area generated by the 2013 FORMULA 1 UNITED STATES GRAND PRIX.
  • $423 million: Direct visitor spending injected into Austin-area businesses during COTA events.
  • $306 million: Annual payroll for Austin-area workers attributable to COTA's annual activities and operations.
  • $166 million: Economic impact attributed directly to COTA operations.
  • $161 million: Economic impact for all other major sporting events, including ESPN's X Games Austin and the 2014 MOTOGP RED BULL GRAND PRIX OF THE AMERICAS.
  • $49 million: Economic impact of concerts and events at Austin360 Amphitheater.
  • $14 million: Economic impact of track rentals and other miscellaneous events.
  • 9,100: Jobs supported by COTA's annual activities and operations.